Langages du Sud

Sector of activity: Culture
Status: Investissement en capital
Associed fund: Afrique Créative
Entrepreneur: Patricia Defever
Country: Maroc
A propos:

The mission of the Langages du Sud (LDS) publishing house is to reveal the richness of African heritage and artistic and cultural creation in order to transmit it. This vocation was born out of the conviction that creation and culture are fundamental drivers of development, innovation and social cohesion. The value proposition of LDS is to be a Content Creator for all types of media: books, digital, film and video, events, cultural spaces such as museums, etc. This positioning is currently structured around four areas of expertise, in which the enhancement of the African continent and its creative dynamism occupies an important place: culture, economy and sociology, sustainable development, and youth.

Langages du Sud has created 14 collections, several of which are aimed at young people and the promotion of young African talent, as well as a competition to identify and reward young artists. LDS has also developed a digital platform to promote African brands and the continent's industrial flagships (i.e. Brand YourMorocco).

 

THE ENTREPRENEUR

A business school graduate, author and publisher for 20 years, Patricia Defever created Langages du Sud after a long experience at Cherche Midi éditeur. Her achievements include consulting and development of new information technologies applied to companies, film creation, creation of numerous contents (books, scripts, screenplays) and finally the creation and development of Langages du Sud, a publishing and production company based on the African continent.

 

PARTNERSHIP WITH AFRIQUE CREATIVE

The support and grant offered under the programme are intended to :

  • Diversify the offer by adapting the children's books "Lina and Adam" into a five-episode animated series for children.
  • Create and animate a community around youth products
  • Raising funds for a successful scale-up

 

MAIN IMPACTS

  • Creation of educational books for children
  • Parity within the team
  • Promotion of African cultures

 

ABOUT AFRIQUE CREATIVE

The Afrique Créative programme is financed by the Agence Française de Développement and implemented by a consortium of which I&P Conseil is a member. The programme aims to promote the structuring of the cultural and creative ecosystem by supporting the development, the reinforcement of skills and the networking of companies in this sector. Afrique Créative is intended for operators who combine creativity and entrepreneurial spirit in order to maximize their potential in terms of job creation and economic growth.

→ Learn more about Afrique Créative

 

In portfolio since: 2019

Anya

Sector of activity: Culture
Status: Investissement en capital
Associed fund: Afrique Créative
Entrepreneur: Brahim El Mazned
Country: Maroc
A propos:

Anya is a company active in the music industry through the organisation of events, consultancy and artistic management services as well as publishing activities. Since 2014, Anya has been organising the annual Visa For Music trade fair-festival which brings together and federates music professionals and artists from Africa and the Middle East but also from elsewhere. It is the first event of its kind in Africa. In five editions, Visa for Music has managed to make its place in the landscape of major music professional meetings with 7,200 professionals attending the 232 showcases given by some 1,461 artists from 2014 to 2018.

 

THE ENTREPRENEUR

Brahim El Mazned is a cultural entrepreneur, associate of the ANYA Cultural Agency. He is also the Founding Director of Visa For Music, as well as the Artistic Director of the Timitar Festival of World Music. Selected in the Guide to Cultural Diversity "Les Aventuriers de la culture" as one of the 100 exemplary actors of sustainable cultural development around the world, Brahim El Mazned was also selected by the Moroccan weekly "Tel Quel" as one of the 100 personalities who make Morocco move. After more than twenty years of activity in the Moroccan cultural world, he has become an essential reference in the organisation of major artistic events.

 

PARTNERSHIP WITH AFRIQUE CREATIVE

The support and grant offered under the programme are intended to :

  • Structure the economic model
  • Improve management tools

 

MAIN IMPACTS

  • Highlighting numerous musical artists from the continent
  • Making African cultures known and spreading their influence on the international scene

 

ABOUT AFRIQUE CREATIVE

The Afrique Créative programme is financed by the Agence Française de Développement and implemented by a consortium of which I&P Conseil is a member. The programme aims to promote the structuring of the cultural and creative ecosystem by supporting the development, the reinforcement of skills and the networking of companies in this sector. Afrique Créative is intended for operators who combine creativity and entrepreneurial spirit in order to maximize their potential in terms of job creation and economic growth.

→ Learn more about Afrique Créative

In portfolio since: 2019