Go Africa Online

Sector of activity: Digital, Tech
Status: Investissement en capital
Associed fund: IPAE 2
Entrepreneur: David Encel, Michael Bettach
Country: Ivory Coast
A propos:

Created in 2012, Go Africa Online (GAO) aims to support African professionals in their digitalization, their communication and the development of their clientele, thanks to a range of digital tools allowing a better visibility on the internet. GAO offers an online business book, referencing packages offering increased visibility on the internet through their promotion on the GAO website, as well as a range of digital marketing tools. Go Africa Online operates in Togo, Guinea, Ivory Coast and Benin.  



David Encel is the founder and CEO of GAO. He was notably Sales Director and Director of Development for the 2H group (publisher of the paper phone book present in 14 African countries). He also has experience in advertising sales in France.  

Michael Bettach is a digital entrepreneur who has founded and/or co-founded 4 digital companies since 2006. He is an expert in search engine optimization. 



I&P has committed to work with Go Africa Online to: 

Develop and improve existing technological tools and create a new digital platform to strengthen interactions between companies  

Support the company in its geographical expansion 

Strengthen the Finance function, the structuring and the governance of the group 



I&P and Go Africa Online have a common vision on the development of entrepreneurship in Africa. This will include :   

Raising awareness among African companies and professionals on the challenges of digitalization 

Supporting African companies in their digitalization process with the appropriate tools   

Create qualified jobs in the digital sector 


In portfolio since: 2022

La Fontaine bleue

Sector of activity: Service
Status: Financement d'amorçage
Entrepreneur: Ehui Alain Serge Protay
Country: Ivory Coast
A propos:

 La Fontaine bleue is an Ivorian company specialized in the production and distribution of purified water in large formats. Known under the name Océane, the company offers ultra pure water in reusable 18.9 liter carboys, but also the sale and maintenance of water fountains.


La Fontaine bleue was created in 2017 by M. Ehui Alain Serge Protay, graduated from the Ecole des Hautes Etudes Commerciales (EDHEC) with a degree in business management and a diploma in business engineering.  After his studies, Mr. Ehui joins in 2007 the Comium group as Sales Manager for companies for 3 years and then Key Account Manager until 2013. In 2014, he was recruited by a local company in the same industry as La Fontaine Bleue as Corporate Sales Manager for 2 years. From 2016 to 2017, he joined the pharmaceutical industrial group Propharmed International, where he worked as Sales Manager. With 11 years of experience in B2B sales and strong interpersonal skills, Mr. Ehui was able to gain the trust of several large organizations such as the African Bank of Development, Orange Ci, Lafarge Holcim, etc.


La Fontaine bleue is supported by the I&P Acceleration in Sahel program, set up by Comoé Capital in Côte d'Ivoire, which will enable to increase its fleet of delivery vehicles. La Fontaine bleue will also benefit from the support of several consultants who will reinforce the Océane brand and revitalize the company's accounting and finance.


About Comoé Capital

Comoé Capital is the first impact investment fund dedicated to the financing and support of Ivorian SMEs and start-ups. Headed by Issa Sidibé, Comoé Capital is the fifth African fund sponsored by Investisseurs & Partenaires as part of the I&P Développement 2 fund. The fund network currently includes a fund in Niger (Sinergi Niger), Burkina Faso (Sinergi Burkina), Senegal (Teranga Capital) and Madagascar (Miarakap). → Site of Comoé Capital.


In portfolio since: 2021


Sector of activity: Digital, Tech
Status: Investissement en capital
Associed fund: I&P Expansion, IPAE 2
Entrepreneur: Moulaye Tabouré, Kadry Diallo, Luc Perussault Diallo, Guillaume Darnaudet
Employees: 30
Country: Ivory Coast
A propos:


Since its creation in 2016, the online platform Afrikrea has been promoting African-inspired fashion and crafts (clothing, accessories, decoration, etc.)  

Afrikrea offers customers the chance to buy African creations online under the best conditions. However the originality and added value of its approach lies above all in the support and the provision of sales management tools to designers.    

Since 2020, this service offer is accessible on a second platform, ANKA, and works on a subscription basis. ANKA is an all-in-one solution that allows any African seller (and not only fashion designers) to sell and ship their products worldwide and get paid quickly through international and local payment systems. 

Currently, Afrikrea federates a community of 7,400 sellers present in 47 African countries and offers a wide range of products with more than 120,000 available references to more than 200,000 users and 60,000 buyers in over 150 countries. 


The entrepreneurs

Afrikrea is led by a team of 4 promoters: Moulaye Tabouré (CEO), Kadry Diallo (CMO), Luc Perussault Diallo (CTO) and Guillaume Darnaudet (CFO), all with complementary profiles in auditing, IT, project management and finance.  

Having grown up in Bamako (Mali) before moving to France for their studies, co-founders Moulaye Tabouré and Kadry Diallo realized that African handmade products were as rare as highly prized and valuable.  

As for Luc Perussault Diallo, the company's CTO, he has over 20 years of experience in marketplaces and e-commerce. Guillaume Darnaudet joined the Afrikrea adventure in 2018 as CFO and shareholder, after a position as financial manager in a construction company in Ivory Coast. 


Partnership with I&P

I&P is committed to working with Afrikrea to support the company in: 

Strengthening its technological and marketing team in order to ensure a better offer of tools and services and to offer the best possible support to sellers  

Expanding its geographical scope


Expected Impacts

Creation of economic opportunities for African creators by reducing barriers to accessing large markets 

Job creation: over 50% job growth during the investment period 

Strong impact on gender equality: 80% of the marketplace's sellers are women 



In portfolio since: 2022

TgMaster University

Sector of activity: Education & Training
Status: Financement d'amorçage
Entrepreneur: Achille KOUKOU and Léonce ANO
Country: Ivory Coast
A propos:

TgMaster University is a new and innovative training offer in Côte d'Ivoire, proposed by TgMaster group, an Ivorian company created in 2013. Tg Master specializes in training students in relevant subject matter areas and supporting those wishing to access business school education in Europe through private tutoring, coaching, and mentoring services to enable them to take certified international tests in support of their applications. Since 2013, TgMaster has accompanied more than 700 young people and has inserted 300 young people in its partner schools in Côte d'Ivoire and abroad.

Building on its experience, this pioneering university welcomed its first students in October 2021 and offers courses in the field of digital and management, on-campus in Abidjan, and soon in delocalized branches throughout Côte d'Ivoire.

The university is supported by renowned academic partners, including business schools based in France (Media School Group and Audencia Business School).

TgMaster University aims to improve the employability of young people in Côte d'Ivoire by developing their skills and abilities and by anticipating the needs of tomorrow.



Of Ivorian origin, Achille KOUKOU, is a trained engineer. He graduated from the prestigious Institut National Polytechnique Félix Houphouët-Boigny in Yamoussoukro and from a French business school, EM Lyon. He has held various positions in France in financial companies such as Mazars, the Banque Postale, BNP Paribas...

Passionate about education and the issue of employability of African youth, Achille also launched and managed an incubator in Abidjan (5K Startups Hub), founded a training and insertion company for vulnerable youth (Actinobis), before devoting himself to the development of TgMaster University.

Telecom and network engineer, Léonce Ano is also a graduate of the prestigious Institut National Polytechnique Félix Houphouët-Boigny in Yamoussoukro and of the IESE Business School in Barcelona. He has various experiences in different countries : Spain, the United Kingdom, Kenya. He has a certain experience in the field of education, he held the position of secretary-general and teacher at the MDE Business School in Abidjan. He also contributed with Achille to the launch of 5K Startups Hub and Actinobis. Currently a Ph.D. student in Barcelona, he is preparing a thesis on artificial intelligence and business management and, simultaneously, plans his return to Côte d'Ivoire to take part in the university’s management.



Through its I&P Education to Employment* program, I&P has committed to working alongside TgMaster University to :

Support the launch of the university, the training of its management, and the establishment of a quality learning environment

⇒ Support the university's digitalization strategy, through the construction of a blended learning program (face-to-face and distance learning)

⇒ Support the expansion of the university in the regions of Côte d'Ivoire through the installation of connection points in several cities

⇒ Support the establishment of a scholarship program, particularly targeting young women from disadvantaged backgrounds, and ensure sustainable funding

⇒ Etablish policies and practices to protect learners on campus



⇒ Strengthen the attractiveness of the quality educational offer in Côte d'Ivoire, in partnership with international schools

⇒ Strengthen the local employability of young people and encourage the return to Côte d'Ivoire for students who have gone abroad.

⇒ Enable young people, women, and vulnerable populations to access training that meets the needs of the Ivorian job market.



Since February 2021, I&P has partnered with Mastercard Foundation in its I&P Education to Employment initiative, a joint financing program aimed at improving access to relevant and quality education on the African continent.

The partnership between I&P Education to Employment and Mastercard Foundation specifically aims to support 30 education entrepreneurs in 3 target countries (Ivory Coast, Ghana, Senegal) over 3 years. The partner companies will receive funding and technical assistance to support them in their digital transformation, resilience, and growth strategy as well as in the implementation of social inclusion and employability measurement mechanisms.


Read more about the project



Learn more about the I&P Education to Employment program

In portfolio since: 2021

Chargé.e d’affaires


Présentation d'I&P

Investisseurs & Partenaires (I&P) est un investisseur d’impact s’adressant exclusivement aux PME africaines. Depuis 2002, I&P a financé et accompagné près de 150 entrepreneurs dans 16 pays d’Afrique subsaharienne, y compris le Sénégal, le Mali, le Bénin, le Niger, le Burkina Faso, la Cote d’Ivoire, Cameroun, Madagascar, etc. (www.ietp.com)



Sector of activity: Service
Status: Financement d'amorçage
Entrepreneur: M. Herbert Kouamé Bi
Country: Ivory Coast
A propos:

Medivas is a company specialized in medical evacuations (air and road), on-site medical assistance, emergency medical coverage during events and medical training in Côte d'Ivoire. It is the first company in this sector that is managed by Ivorians.



Medivas (Medical Vehicle Aircraft Assistance Services) was created in 2014 by Mr. Herbert Kouamé Bi, a dynamic promoter, who has more than 20 years of experience in emergency medical assistance.Holder of an MBA in Management and Marketing and a National First Aid Certificate - National First Aid Training from the Red Cross Ivory Coast, Mr. Herbert Kouamé Bi has accumulated his professional experiences mainly as Manager and Coordinator of operations of international and local companies in the same sector, before creating the company.



Medivas benefits from I&P Acceleration in Sahel program, which is implemented in Côte d'Ivoire by Comoé Capital sponsored by I&P. The support will allow the company to acquire a new ambulance for medical evacuations by land. Medivas will also benefit from the support of several consultants who will improve the governance of the company, revitalize the accounting and finance function and put in place a complete procedure manual for the management of operational risks including the aspects of patient safety, ambulance drivers and risk prevention.


About Comoé Capital

Comoé Capital is the first impact investment fund dedicated to the financing and support of Ivorian SMEs and start-ups. Headed by Issa Sidibé, Comoé Capital is the fifth African fund sponsored by Investisseurs & Partenaires as part of the I&P Développement 2 fund. The fund network currently includes a fund in Niger (Sinergi Niger), Burkina Faso (Sinergi Burkina), Senegal (Teranga Capital) and Madagascar (Miarakap). Site of Comoé Capital →